Welcome! I’m Becky
Simple steps to go from eco-worrier to eco-warrior.
Lost in a fog of greenwashing? Worried about wasting money on eco products that don’t work? Need inspiration to live a more planet-positive, ethical life? I help you live a more eco-friendly life: find inspiration for greener living, clean beauty, ethical, sustainable style, and creative interiors and DIYs. Plus some delicious recipes.

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How to Go Analogue, for a Calmer, More Creative Life
Feeling overstimulated, scattered, or creatively blocked? Discover how choosing to go analogue can help you slow down, reduce screen overwhelm, and bring calm and creativity back into your everyday life. Without pressure or perfection.
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Behind the Blog
Hi! I’m Becky Pink
I’m an eco-lifestyle blogger by night, freelance copywriter and brand storyteller by day, and mum to two tween and teen girls 24/7. And yes, my last name really is Pink, thanks to marrying my scientist husband.
I’m on a mission to make life greener, cleaner, kinder, and simpler, and I love sharing my findings. As a former journalist, I know how to do my research to help you live a more eco-friendly life.
Find inspiration for greener living, clean beauty, ethical, sustainable style, and creative interiors and DIYs. Plus some delicious recipes.












